Traffic Live has been serving serious fashions all over the streets of Cape Town since 2004. This past Monday, a relevant crowd witnessed a re-birth of the label and were treated to a fashion showcase of ready to retail winter ranges. The event was attended by The Mother City’s who’s who, dressed top to toe in their finest fashions. Traffic Live promises this rebranding to signal a new direction –complete with a new logo and noticeable changes in stores throughout the year. Here I have picked my top 5 trends as designed by Gareth Botha and fresh off the runway. Good news is; these are BANG on trend and ready to purchase as in now!
With Camo print being this winter’s uniform, Traffic Live took it right back to the basics and brought in olive green fabrics alongside chunky knits, touches of leather and hints of canvas to round up a full trend.
Forget colour blocking for a bit. The retailer suggests that this season, we should block an array of neutrals. Think blush pinks and sand tones made conversational with studs and sequins. The new nudes are far from boring!
A great part of the streets comes alive in the night time. Traffic Live’s contribution came very clear in a collection of embellished black and gold items. Talk about interconnecting a timelessly chic shade with a dosage of glam.
Incorporating active marks in one’s daily wardrobe is utterly necessary. Sports luxe has been so well received since stepping off leading runways a while ago and this season translates a wearable vibe. Pick a sport and decide what you take from it.
This season’s biggest contending trend is the newly lauded monochrome. Traffic Live adopted berry tones and played with an exciting assortment of textures to bring it afore. This is one styling technique that is the easiest to achieve.
Now you know what to look forward to when you step into Traffic Live stores.
Pics by SDR Photos.